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Modern Marketing Shifts: 10 Ways to Help AI Link Back to Your Website
Small Business, Marketing Management, AI Regina Garay 5/2/25 Small Business, Marketing Management, AI Regina Garay 5/2/25

Modern Marketing Shifts: 10 Ways to Help AI Link Back to Your Website

How to encourage attribution when AI tools summarize your website content.

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Modern Marketing Shifts: AI Changes Search
Small Business, AI, Marketing Management Regina Garay 4/24/25 Small Business, AI, Marketing Management Regina Garay 4/24/25

Modern Marketing Shifts: AI Changes Search

How AI Tools Like ChatGPT Are Changing Search—and What You Can Do About It

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Are You Using the Right Keywords for Your Business?
Small Business, Marketing Management Regina Garay 4/3/25 Small Business, Marketing Management Regina Garay 4/3/25

Are You Using the Right Keywords for Your Business?

Most small businesses use the wrong keywords without realizing it—are you one of them?

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Active vs. Search-Based Social Media Made Simple
Small Business, Marketing Management Regina Garay 2/13/25 Small Business, Marketing Management Regina Garay 2/13/25

Active vs. Search-Based Social Media Made Simple

Not all social media platforms work the same way. Learn how to divide your strategy between active and search-based platforms to maximize your reach and grow your business.

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How to Make Your Small Business Discoverable with Voice Search
Small Business, Marketing Management Regina Garay 1/10/25 Small Business, Marketing Management Regina Garay 1/10/25

How to Make Your Small Business Discoverable with Voice Search

Learn to harness the power of Voice Search for your creative small business.

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What Are Those Answer Boxes on Google and How Do You Get Featured?
Small Business, Marketing Management, Google Regina Garay 12/10/24 Small Business, Marketing Management, Google Regina Garay 12/10/24

What Are Those Answer Boxes on Google and How Do You Get Featured?

Explore how Google’s Featured Snippets work and ways to optimize your content.

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Persuasive Copywriting: The WIIFM Approach
Small Business, Marketing Management Regina Garay 11/22/24 Small Business, Marketing Management Regina Garay 11/22/24

Persuasive Copywriting: The WIIFM Approach

Explore the WIIFM approach to enhance your persuasive copywriting skills.

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Mastering your Professional Small Business Bio
Small Business, Marketing Management Regina Garay 11/14/24 Small Business, Marketing Management Regina Garay 11/14/24

Mastering your Professional Small Business Bio

Actionable stepson crafting a professional bio that balances achievements and personality with confidence and authenticity.

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Turn One Event into Endless Content
Small Business, Marketing Management, Resources Regina Garay 11/8/24 Small Business, Marketing Management, Resources Regina Garay 11/8/24

Turn One Event into Endless Content

Learn how to turn a single event into a continuous source of engaging, evergreen content for your digital platforms.

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Raise your hand if you've looked at an AI-generated image and wondered...

"Where is all of this headed?"

You're not alone.

AI visuals are evolving quickly, and many small business owners are trying to answer bigger questions:

-Should I
Do I need a full Pinterest strategy before I create an account?

I received this question right after a one-hour presentation on Pinterest, and it’s such an honest one. When you’re running a small business, you want to make sure you&rsquo
Good things happen when you give yourself time to create, learn, and strengthen the systems that keep your business moving forward.

This March, I will be teaching alongside two incredible instructors at Surface Meets Strategy, a hands-on training cr
If productivity were a person, would you be high-fiving it… or hiding under your desk?

Season 2 Episode 15 of the Create Connect Convert podcast is live, and the three of us dig into a topic every business owner wrestles with at some point. K
Most trades tell themselves, “I’ll focus on marketing when work slows down.”

That’s like saying, “I’ll start watering the garden once it’s dry.”

When you only market in slow months, you never build th