The PACE Framework for Smarter AI Prompts
Learn how to use the PACE framework—Position, Action, Context, Execute—to write smarter AI prompts that save time, stay on-brand, and support your creative business.
What Kind of Ads Work Best for Small Businesses?
Understanding the Different Types of Online Ads and When to Use Them
Modern Marketing Shifts: 10 Ways to Help AI Link Back to Your Website
How to encourage attribution when AI tools summarize your website content.
Modern Marketing Shifts: AI Changes Search
How AI Tools Like ChatGPT Are Changing Search—and What You Can Do About It
What Cake Can Teach You About Better Business Systems
A simple rule about sharing cake just might be the smartest way to design fair, stress-free systems in your business.
Are You Using the Right Keywords for Your Business?
Most small businesses use the wrong keywords without realizing it—are you one of them?
Active vs. Search-Based Social Media Made Simple
Not all social media platforms work the same way. Learn how to divide your strategy between active and search-based platforms to maximize your reach and grow your business.
Harness the Power of Automation to Reclaim Your Time
Harness the power of automation to save time, streamline workflows, and focus on what truly matters in your business.
How to Make Your Small Business Discoverable with Voice Search
Learn to harness the power of Voice Search for your creative small business.
What Are Those Answer Boxes on Google and How Do You Get Featured?
Explore how Google’s Featured Snippets work and ways to optimize your content.